DIGITIAL LEADER OF THE YEAR
Melissa Stevens is a Chief Digital Officer and has inspired a significantly positive cultural transformation at the 20,000-employee bank. She has achieved revenue growth; increased digital engagement; operation excellence; and improved customer experience.
The foundation of her focus is to drive customer satisfaction improvements while driving revenue growth and/or efficiencies. She has done this through introducing agile development and building on the bank’s culture of energy and ambition to create a process for innovation. In times of difficulty, as we currently face, judges emphasised the importance in customer/people focused operations/products/services. Melissa has shown that “you don’t have to be one of the trillionaire banks to be a pioneer in innovation. It's not about becoming more digital, it's about making sure we will thrive in the digital world that exists today as well as in the digital world that will be created for tomorrow.”
Additionally, Melissa works to help women advance and helps them embrace and lead cultural changes. She mentors, hosts small group meetings, speaks at many women’s events, sponsors leadership program candidates and engages with our Young Professionals and Women’s resource groups. Melissa has demonstrated great value and contribution to the firm, her team and to the industry.
Melissa Stevens is chief digital officer and head of digital, design and innovation for Fifth Third Bank. She is responsible for ensuring a client-centric, digital-first approach to all areas of the Bank, including Consumer Banking, Commercial Banking, and Wealth & Asset Management.
Melissa is charged with transforming the bank to thrive in the digital world. She’s architected a cross-organizational strategic plan for an integrated and seamless customer experience. Previously, Melissa held several senior management positions at Citigroup, including Chief Operating Officer for Citi Fin Tech.